Yassine Ben Menadi is the Co-founder and CEO of BioIntrants Technologies, an agrochemical and agricultural biotechnology company. BioIntrants Technologies is the first startup in Tunisia which aims to produce an organo-minerals solid complex fertilizer and a new generation of bio-stimulants and bio-pesticides based on micro-organisms.

Before BioIntrants Technologies, Yassine founded Pharma Life, a retail company specialized in the sales and promotion of Para-pharmaceutical products. After setting up the startup, developing it and achieving sustainable growth, Yassine exited it in order to continue for his next entrepreneurial adventure.

Yassine is an expert in the field of biotechnology, microbiology, pharmaceutical and industrial development of health products. He holds an engineering degree and a Master in biotechnology engineering and the health products industry. In addition, Yassine frequently visited the Pasteur Institute of Tunis and the Research Institute for Development in Marseilles, Aix-Marseille University in France. This gave him exposure to advanced laboratory practices and various molecular biology techniques, and the experience of managing laboratory researchers in this field.